Inside the Auction Game
by
Book Cover & Preview Text
This book is meant to serve as a guide to the auction process, bidding techniques, tricks of the trade, how the shyster plays his game, behind the scenes action, bidder psychology, how to select an auction service, and benefits of shopping at auctions.
The information is directed toward both the first time auction goer, and the experienced follower, who never knew how and why it all comes to be. For the buyers at auctions having the knowledge of the process will benefit them in their attempt to accomplish their goals. The readers of this book will be heads above the others who think it's some simple process lacking know-how and insight.
It will explain why more young people should use the auction ring to buy, and divorce themselves from the heavy finance charges that go with retail buying and monthly payments. Also it will provide the tips to protect oneself from some of the unscruplous practices that may exist. To guard against those pitfalls will more that pay for the price of this book.
Last but not least, it will introduce the reader to a kind of buying the whole family can enjoy. While Pop looks at the table saw, Mom inspects the china, Junior tries the bike, and Sis is into the old 45''. In fact, Sis may even find a new interest. . . her own age.
This type of behind-the-scenes book is not in existance today. It's purpose is to fill the gap between the auctioneer and the buyer. It's for those which fall into the category of 'once in a blue Savings and Loan dispersal sales.
The numbers of people who attend auctions in the U.S.A. alone is phenomenal. This vast number of potential buyers is lacking the practical knowledge about the auction method of buying or selling. Reading this book will give the average buyer a better understanding and edge in the competitive arena of the auction.
The uniqueness of this book stems from an author who was an auction buyer/seller for a number of years and who has since operated an auction business for the past fourteen years and been exposed to all facets of the business.
TABLE OF CONTENTS
1. Introduction
2. Dictionary Of Terms
3. Benefits Of Shopping At Auctions
4. Understanding The Auctioneer
5. The Shady Huckster
6. How To Find The Best Auctions
7. Don't Miss The Preview
8. Showtime: Details That Will Make You A Winner
9. Bidding Techniques That Can Save you Time and Money
10. Tips On Auction Rules from a Professional
11. Beware Of The Sound Of Silence
12. Understanding Bidder Psychology
13. Should You Have An Auction
14. How to Choose An Auction Service
15. Auction Anecdotes To Learn From
16. History Of Auctions
17. Summary
18. Trade Publications And Auction Schools
CHAPTER SKETCHES
BENEFITS OF SHOPPING AT AUCTIONS: Normally you can't find a better price at any retail store or antique shop. But, you'd better know what's expected of you as a buyer in order to play the game.
UNDERSTANDING THE AUCTIONNER: Who is this individual that sings and sells. How is anyone supposed to understand his mumbo-jumbo. Are all of his kind something between a horse thief and used car salesman?
THE SHADY HUCKSTER: Like any profession there are those who use its mantle in a less than honest way. Just as guilty are those who would seek our and hire this individual with that purpose in mind. Take a look at how some of them play the same.
HOW TO FIND THE BEST AUCTIONS: This is the road map which explains how to find point 'A' in order to get to point 'B'. It points out the means to keep from getting lost along the way. Where to find such notices and what to look for in reading such advertisements.
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About the Book
About the Author
Between the years 1957-60, in order to work my way through college and support a family, I became a buyer/ seller at auctions. This is buying and selling was done exclusively through auctions, covering on the average of four to five auctions per week. During this period, I became intimately involved with the buying side of auctions, and to some extent knowledgeable about the selling side from the auctioneer's point of view.
After over twenty years as a Labor/Relations executive, I decided to take an early retirement. In my early 50's, I needed something to round out my life. It was natural for me to think of auctioneering due to my previous experience.
In 1981, I attended The Missouri School of Auctioneering, while my son went to The International School of Auctioneering. Upon the completion of the schools, we started an auction business.
Now after eighteen years as the auctioneer, I've seen both sides of the coin plus a lot of what's in the middle. The knowledge I've gained over both experiences, enables me to pass on to the auction buying public, the tricks of the trade. Those who buy and read the book, whether they are an experienced follower of auctions, or the beginner, will benefit.