Business Boot Camp for Women
by
Book Cover & Preview Text
Business Boot Camp For Women By Dr. Stan the Business Doctor INTRODUCTION For a long time I have seen the need for a general purpose how to book in the small business marketplace. Historically businesses in the startup mode to medium range do not hire marketing managers. In many cases the owner of the company drives the marketing and sales functions. In most cases many of these businesses “shoot from the hip” with gut instinct to survive and grow their business in tough economic times. If you are looking for a novel or a fluid chapter to chapter kind of book this is not it. This is a reference book and attempts to provide answers to your marketing questions, how do I do it? And what do I do next? After teaching business owners and would be business owners in my University classes , presenting at numerous seminars and personally consulting to CEO’s for the last several years it has become apparent to me that a book like this would help a business owner to start or to grow a business. I hope that this book becomes a constant reference companion in your search for answers and success. Dr. Stan Fine (314-604-7350 or stanfine@randomapp.com)
Formats
Book Details
About the Book
For a long time I have seen the need for a general purpose how to book in the small business marketplace. Historically businesses in the startup mode to medium range do not hire marketing managers. In many cases the owner of the company drives the marketing and sales functions. In most cases many of these businesses “shoot from the hip” with gut instinct.
If you are looking for a novel or a fluid chapter to chapter kind of book this is not it. This is a reference book and attempts to provide answers to your marketing questions, how do I do it? And what do I do next?
.
About the Author
ABOUT THE AUTHOR STAN FINE During his 45 year career, Fine has become an authority on sales and marketing business development issues. His presentations have made him much in demand as a speaker and seminar leader. He has taught business development topics at numerous universities across the United States and has conducted over 500 sales and management seminars. Dr. Fine holds a PHD in Business. Some of Dr. Fine’s credentials in corporate America are: Currently Dr. Fine serves as Senior Vice President and Chief Marketing Officer for Random App Inc., a Software As a Service Development company that provides business owners a suite of e marketing tools from E Newsletters to E-CRM. As Vice President of Marketing and Sales, spearheaded Connect America’s successful market expansion into the long distance marketplace that delivered $2 million in incremental revenues in the 2 years after 5 years of decreasing revenues. As Director of Marketing, lead XETA Technologies growth, as part of an executive team, from $30 million and 80 employees to $100 million and 400 employees within a three years period. As Director Business Development at Grant Thornton built a national consulting practice from inception to $500,000 per year consulting fees. As Director of Marketing of a division of General Dynamics spearheaded growth from a $30 million a year 500 employee organization to a $100 million a year 3000 employee organization. As Owner of his own management consulting firm Stan grew his business from $90,000 a year to $250,000 within a five year period. Some of his additional accomplishments are: o Conducted management seminars nationwide at Universities for INC Magazine o TV Show Host Channel 10 STLTV “Dr. Stan The Business Doctor” o Bott Radio Network moderated 10 shows per week on 6 FM and AM radios stations “The Rapid E Business Tips of The Day” o Currently has a Radio show on 1380AM Sports Radio in St. Louis, MO Radio (How to Promote Your Business with Little or No Money with Dr. Stan the Business Doctor) which airs every Saturday 12:00 Noon CST.